Business Coach & Marketing Strategist

With a professional background that includes direct experience in marketing, communications, product management, purchasing and finance, I have a solid understanding of what it takes to operate a business.

 And having built two marketing departments from the ground up for multimillion-dollar companies, I know firsthand the importance of focusing your limited time and resources on the right things at the right time and in the right order.

Getting those right things in place and in the right order without a solid strategy and implementation plan will quickly become a frustrating and costly trial and error process for many.

But with so much to consider – inbound vs outbound marketing, websites vs landing pages, organic vs paid lead generation, branding strategies, SEO optimization, sales funnels, social media platform choices, email marketing, etc. – determining where and how to start can be overwhelming to non-marketing folk. Heck, even the marketing professionals struggle to keep up with our everchanging landscape and proliferation of new features, tools and opportunities